On May 19th, 2023

Franchise Marketing Agency Bolsters Creative Team with New Hire

Nashville, TN – May 18, 2023 – Industry-leading franchise development agency Brand Journalists is pleased to announce the hire of Lazarus Ternullo as Lead Storyteller and AI Strategist. This new position is the first in the franchise space and is added to strengthen the agency’s creative offerings and ensure they remain at the forefront of ...

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On May 8th, 2023

Leverage AI To Drive Franchise Development And Recruitment

The Use of AI in Franchise Sales is Rapidly Evolving Artificial intelligence (AI) is rapidly transforming the way we do business, and the franchise industry is no exception. With the ability to process vast amounts of data, learn from past experiences, and make informed decisions, AI is becoming an increasingly valuable tool for franchise development ...

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On May 1st, 2023

Emotional Marketing And Franchise Recruitment Breakthroughs

Understanding Emotional Marketing is the Key to Boosting your Franchise Recruitment Results Written by: Thomas Scott Franchise recruitment is a complex process ...

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On April 24th, 2023

Developing a Unique Value Proposition for Franchise Recruitment

How to Stand Out in the Crowded Franchise Market Written by Thomas Scott According to the International Franchise Association, over 17,000 new ...

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On April 17th, 2023

Franchise Lead Generation for Millennials and Gen Z 

Written by: Thomas Scott How to Capture the Attention of Millennials and Gen Z In today’s world, younger generations are more interested ...

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On April 10th, 2023

TikTok SEO – Wait, That’s A Thing?

Written by: Sophia Giordano-Scott What is Tiktok SEO? The short form video hosting app Tiktok is seeing a rise in popularity, and ...

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On January 17th, 2023

Brand Journalists Announces Jack Monson as CEO

Brand Journalists Announces New CEO Brand Journalists, the top-rated franchise development and marketing firm, is pleased to announce the appointment of Jack Monson ...

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On November 28th, 2022

Why Content Quality Is Important For Franchise Websites 

What is Content and Why Does it Matter? We see it every day. It grabs our attention, influences our decision-making, and shapes ...

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On September 24th, 2022

Franchise Development Marketing Tips 

Franchise Development Marketing Defining franchise development marketing doesn’t have to be complicated: it’s any effort or form of marketing you do to ...

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On August 3rd, 2022

Brand Storytelling: Franchise Leads Crave Content 

Quick, close your eyes and try to recall a business mailing, magazine advertisement or online banner ad that you’ve seen in the last week. It should be easy — the average person is exposed to several thousand display ads a day. But are you able to recall a single one? It’s hard, isn’t it.

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