Franchise Blog

Archive: December 2016

On December 7th, 2016

Why Franchise Salespeople Miss the Mark with Younger Buyers

As the number of younger franchise buyers surges, franchise salespeople still don’t know how to connect with them Younger franchise buyers are flooding the market these days, and the franchising conferences – from Franchise Leadership and Development Conference (FLDC) to FranTech — spent some focused time exploring that reality. Smart franchisors see the benefits of ...

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On August 1st, 2012

5 Reasons We Like the Chem-Dry Carpet Cleaning Franchise

Chem-Dry isn’t just the world’s biggest carpet cleaning franchise, with more than 3,500 units in 47 countries. In our opinion, it’s the best carpet cleaning franchise and one of the best options for someone thinking about opening a new business.

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On July 30th, 2012

How Brand Journalism Created a Breakthrough for Chem-Dry Carpet Cleaning

Bill Knight, formerly of Lenny’s Subs, TCBY and Ruby Tuesday’s, joined Chem-Dry Carpet Cleaning as vice president of franchise development in 2009, in the depths of the recession. He immediately took the established steps franchise pros use to boost lead generation. Leads increased but it wasn't enough.

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