On December 7th, 2019

Takeaways from the Franchise Leadership and Development Conference

We’re entering a new era in franchise recruitment and growing a franchise brand in the decade ahead is sure to be a challenge By Thomas Scott, CEO, and Founder, Brand Journalists As we wind down the 2010s, we stand on the threshold of a new and wildly different era of franchising. The 2019 Franchise Leadership ...

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On May 2nd, 2019

Why Advertise on Facebook?

  LISTEN TO THIS PODCAST: WHAT THIS IS ABOUT: Why is Facebook marketing so difficult for franchise salespeople to get good results with? We are seeing brands we work with close franchise deals from Facebook on an almost daily basis. For franchise development, this is where the new action is at. Five years ago, Google ...

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On April 23rd, 2019

Why Women are Rocking Franchise Sales

Listen to This Podcast:   What This is About – Read This: According to Forbes magazine, more women are buying franchises than ...

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On April 12th, 2019

Franchise Sales Hack – Why You Should Hide Lead Source From Your Salespeople

Listen to This Podcast: What This is About: If you manage franchise salespeople who handle organic, non-broker leads, how often do you ...

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On April 11th, 2019

CFA Panel Discussion on Franchise Development Hacks and Strategies

What This Is: Missed the 2019 Canadian Franchise Association Conference? You missed one of the best Franchise Development panels I’ve heard in ...

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On March 28th, 2019

How to Create a Franchise Resale Program

WHAT THIS IS: The lack of a franchise resale program can do some real damage to your franchise development efforts! Not all ...

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On March 18th, 2019

How Content Marketing is Changing for Franchise Development

Content marketing is not just writing, it is a lot more complex than ever before and it is changing rapidly Creating a ...

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On March 15th, 2019

3 Franchise Sales Tips From Gary Findley, CEO of Restoration 1

Words of advice from the man who has recruited over 10,000 franchisees in his career by Thomas Scott, CEO of Brand Journalists ...

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On March 10th, 2018

Thomas Scott Named to Titus Board

Scott Named to Titus Center Board of Advisors Brand Journalists’ CEO Thomas Scott has been appointed to the board of advisors of ...

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On February 13th, 2018

Franchise Development Takeaways from the 2018 IFA Conference

The opportunity for massive growth exists for those systems that get it For the 58th International Franchise Association Conference, almost 4,000 attendees ...

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