Approach Document Form

Discovery form for Brand Journalists

Company Name*
Brand Manager Name*
Brand Manager Email*
Brand Manager Phone*
Development Manager Name*
Development Manager Email*
Development Manager Phone*
Industry*
Industry Size*
Year Business Started*
Year Started Franchising*
Number of Company Licenses Open*
Please enter a number greater than or equal to 1.
Number of Franchise Partners*
Franchise Licenses Open*
Franchise Licenses Awarded*
Franchise Fee*
Investment Range*
Required Liquid Capital*
Required Net Worth*
States With Open Licenses*
To select multiple, hold Ctrl key (windows) or Cmd (Mac) while clicking choices.
State Registrations*
To select multiple, hold Ctrl key (windows) or Cmd (Mac) while clicking choices.
SBA Registry?*
- Yes
- No
Veteran Discount Amount*
In House Financing?*
- No
- Yes
Royalty*
Item 19*
Available in Canada/Interationally*
Business Description*
Business Features*
30 Second Elevator Pitch*
Brand Differentiators / Competitive Advantages of our Product/Services*
Current Industry Conditions, Advantages and Projections*
Notable Awards*
Our Target Customer*
Average Ticket Price*
e.g. Our average yearly customer sale in 2017 was $606
Our Item 19*, Avg Unit Volume and Top Performance Unit Volume
Top Expenses a Franchise Owner should Expect*
Estimated Net Margins*
Estimated Timeframe to Break-Even*
Estimated Ramp-Up Time
Our Ideal Franchise Owner*
Ownership Options*
Typical Day Of A Franchise Owner*
Typical Day Of Executive-Management*
Average Number and Type of Employees Needed*
Typical Hours of Operation*
Our Typical Location*
Territory Protection*
Registration/Non-Registration States*
"Hot Markets" within the U.S.*
Expansion Outside the U.S. or Canada*
Multiple Unit/Area Developer Agreements*
Franchisor Support
Training*
On-Going Support*
Field Support*
Marketing*
Annual Meetings*
Founder & Executive Bios
Founder & Former President*
Co-Founder & COO/Vice President*
Typical Objections and How To Overcome Them
Is this a seasonal business?*
Does the owner need an industry background?*
Education Process*
Phone
This field is for validation purposes and should be left unchanged.

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Armed Forces Americas
Armed Forces Europe
Armed Forces Pacific

Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming
Armed Forces Americas
Armed Forces Europe
Armed Forces Pacific

Approach Document Form

Franchisor Support

Founder & Executive Bios

Typical Objections and How To Overcome Them